UNKNOWN

JUNE 2022

GLOBAL

MEMELAND

DESCRIPTION OF EVENTS

Having started as 9GAG in 2008, Memeland now invites people to join and contribute to their community and company through blockchain technology[1]. "We joined 500 Startups in 2011, raised seed funding, joined Y Combinator in 2012, and never stopped shipping."[1] Memeland NFT is a collection of 9,999 utility-enabled PFPs (Profile Picture Frames)[2] initiated by 9GAG as they venture into the web3 space[3]. Memeland joined OpenSea in June 2022[4]. Memeland NFTs can be purchased on NFT marketplaces like OpenSea, LooksRare, and X2Y2[3].

 

9GAG, based in Hong Kong, has a massive global audience of over 200 million[2] on social media platforms like Instagram, Facebook, Twitter, and TikTok[3]. Multiple famous celebrities and investors are involved in the project, such as Kevin Rose, Gary Vaynerchuk, Kevin Ma[3], and Hong Kong tycoon Adrian Cheng[2]. Memeland NFT is comparable to successful projects like Moonbirds, Invisible Friends, CloneX, Doodles, and the Bored Ape Yacht Club (BAYC), with similarities in having a company behind it, token systems, metaverse land, celebrity involvement, Web2 experience, and building an NFT ecosystem[2].

 

Memeland is a venture studio focusing on web3 and building social products for communities[1]. 9GAG aims to make the world happier with Memeland NFT as its first collection[2]. Memeland's mission is to empower creators by connecting web2 and web3 communities[2]. The project revolves around the concept of finding Memeland, a legendary treasure island known for its glory, fortune, love, and the best memes[3]. They aim to connect creators and communities through creativity, the $MEME token, and NFTs[1].

 

$MEME is the governance token and the core component of the Memeland ecosystem[3]. $MEME is earned through holding, staking, creating content, and playing in the Memeland metaverse[2]. The main characters of the Memeland ecosystem are the Memeland Captains, a collection of 9,999 PFP NFTs that provide long-term $MEME token rewards, exclusive event access, and club memberships[3].

 

Memeland offers various utilities to its PFP holders, including private club membership, exclusive access to the creator NFT marketplace, real-life events, and upcoming projects[2]. The distribution of the Memeland PFPs includes 6,900 winners from the 9GAG and partners allowlist, 3,000 winners from the public allowlist raffle, and 99 allocated to the Memeland Treasury[2]. The article mentions the blind auction for "YOU THE REAL MVP," which allows the community to set the price[2]. The final price reached 5.3 ETH, and holders of this NFT receive additional utilities[2]. Holders of Memeland PFPs have full commercial art rights for the Memeland PFPs they own and Memeland receives 6.9% of all secondary sales[2].

 

9GAG emphasize under-promising and over-delivering, acknowledging that they don't know how big Memeland will become but promising to give their best[1]. The $MEME token is a meme coin without utility, a roadmap, promises, or financial return expectations, solely focusing on memes[1][5][6]. 9GAG has chosen not to provide a specific roadmap for the project but focuses on their mission to connect web2 and web3 and empower creators[3]. While it lacks a traditional roadmap, its mission and strong backing are speculated to provide the potential for significant growth[2].

 

"The Memeland project engaged many influencers to run giveaways for their NFTs as part of their promotional strategy. Those influencers were present in an official list that was a Google spreadsheet. However, a large number of other Twitter accounts who weren't on the list also ran "giveaways" which were scams. It is unclear the total damage from these giveaway scams. It is unlikely much was recovered."

 

"There are many fake @MEMELAND giveaways on Twitter. Many are run by @verified accounts with thousands of followers. Please be very careful with what they are shilling."

 

"The giveaways shown in the screenshots are all FAKE." "Check here to see if a giveaway is legit."

Memeland, which started as 9GAG, is a web3 project offering Memeland NFTs, a collection of 9,999 utility-enabled Profile Picture Frames (PFPs). The Memeland project engaged many influencers to run giveaways for their NFTs as part of their promotional strategy. Those influencers were present in an official list that was a Google spreadsheet. However, a large number of other Twitter accounts who weren't on the list also ran "giveaways" which were scams. It is unclear the total damage from these giveaway scams. It is unlikely much was recovered.

Sources And Further Reading

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